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CES 2009 Design and Engineering Innovation Award
November 2008, 27
HONESTECH IS NAMED CES INNOVATIONS 2009 DESIGN AND ENGINEERING AWARD HONOREE

New York, New York, November 11, 2008 ??HONEST TECHNOLOGY today announced that it has been named an International CES Innovations 2009 Design and Engineering Awards Honoree for AUDIO RECORDER 2.0 Deluxe. Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the trade press to honor outstanding design and engineering in cutting edge consumer electronics products.

'This is the most prestigious award that our company received since it entered the consumer electronics category with the easy-to-use PC software solution.' Jay Choi, Managing Director of Honestech?s U.S. HQ.

As a widely renowned consumer technology awards program that began in 1976, the prestigious Innovations Design and Engineering Awards recognize achievements in product design and engineering. It is sponsored by the Consumer Electronics Association (CEA)?c, the producer of the International CES, the world?s largest consumer technology tradeshow, and endorsed by the Industrial Designers Society of America (IDSA), the voice of industrial design, committed to advancing the profession through education, information, community and advocacy.

Honestech's Audio Recorder 2.0 Deluxe will be displayed at the 2009 International CES, which runs January 8-11, 2009 in Las Vegas, Nevada. The Innovations Design and Engineering Showcase will feature honorees by product category at the Sands Expo and Convention Center/The Venetian, Booth #72062. Best of Innovations honoree products will also be displayed at the Grand Lobby of the Las Vegas Convention Center, next to Experience CEA and at CES Unveiled: The Official Press Event of the International CES on Tuesday, January 6.

The Innovations entries are judged based on the following criteria:
  • Engineering qualities, based on technical specs and materials used
  • Aesthetic and design qualities, using photos provided
  • The product's intended use/function and user value
  • Unique/novel features that consumers would find attractive
Products chosen as an Innovations honoree reflect innovative design and engineering of the entries. Examples may include the first time various technologies are combined in a single product or dramatic enhancements to previous product designs.

About Honestech, Inc.
Honest Technology Inc. is a premier supplier of digital video and audio communication and entertainment solutions. Founded in 1998, as a pioneer of real-time MPEG encoding/decoding software technologies, the company?s vision is to bring high-quality digital video and audio into users? daily lives by transforming the way video and audio are captured, delivered and experienced.
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